Character-Driven Design with a Playful Twist
This award-winning packaging system for Tip Top brings the brand’s beloved animal characters (Monkey, Cat, Dog, Sheep, Cow, and Zebra) to life in a bold, colorful collection of gift-able bags. Designed for instant shelf recognition and year-round appeal, each bag features playful illustrations that charm both kids and adults. Interchangeable top sleeves transform the bags into festive keepsakes, adding character ears for everyday gifting and a Santa hat for the holidays. The result is a joyful, interactive packaging experience that earned Gold for Best Packaging from the Retail Design Institute.